Saturday 31 March 2012

Generating Free Press, thanks Jen Forster

With Jen Forster at Red Hot Events, O3 Office

1. Who you are is more interesting than what you do.

2. Align with a charity that has a meaning for you, or local club and get involved.

3. Network and collaborate. Attend events as a group, get noticed.

4. Give awards and prizes, get photographed handing over prize.

5. Be an expert. Write and submit articles and press releases and speak at meetings and events.

6. Be authentic, congruent, prepared and available.

7. Do work for a celebrity for free and get photographed with people more famous than you. Thanks Jen ;-)

7 Hot Tips to Website Success

1. Focus on your content.

2. Promote your website on and off the internet.

3. Your website is always a work in progress...plan for it.

4. Be user-friendly, appealing and engaging.

5. Know your customers and what they want.

6. Choose the right website system and website service providers.

7. Define success for your website and work at it.